Attacks on the Internet (phishing, sales of counterfeit goods, etc.) are very profitable and less risky for pirates and counterfeiters. Customers are increasingly connected and acclimatised to buying online easily fall into traps. A when even a tiny percentage fall victim, involuntary sharing of your Internet information and contacts allows criminals to target a much greater number of people.
Due to the ubiquity of the Internet, counterfeiting is even more profitable than the sale of arms or drug trafficking. Nowadays, we speak of the industrialisation of counterfeiting. Organised crime and terrorist networks are investing even more heavily in the illegal underground economy, deploying advanced techniques and technologies to exploit it.
To protect you in the fight against fraudulent websites, brands act in two distinct ways:
Upstream they deploy a number solutions to detect fraudulent websites and to alert you in real-time through Brandsays on your web browser. Downstream, brands work to render these sites unreachable.
By protecting yourself you are fighting back: by avoiding counterfeit products and phishing sites not only are you protecting yourself but you are impacting the success of the criminals.
Alert others: by reporting suspicious websites through Brandsays, you assist brand owners in the classification of legitimate and fake sites and help protect others.
Brandsays helps you on both fronts: Firstly, it alerts you to dangerous websites classified by brand owners themselves. Secondly you can report suspect sites yourself if you have any doubts about their legitimacy. Brand owners will then classify these sites providing you with peace of mind and protecting other Internet users.