Why is it dangerous for me to buy a counterfeit product on the Internet?

  • Your health and your safety are at stake: the quality of counterfeit products is not tested by anyone. The traceability of products is difficult and refunds impossible. Do you want to end up with a mobile phone charger that ignites, a moisturiser that based upon plaster or pairs of sunglasses that don’t protect you against harmful rays?
  • Your financial safety: Websites selling counterfeit goods keep your bank details in order to reuse them.
  • Your personal privacy: when ordering on a website selling counterfeit products, no opportunity will be missed to steal personal data, your browsing habits, with no respect for the law or human decency.

Why is it dangerous for the rest of society if I buy a counterfeit product on the Internet?

  • Employment and the economy: by buying counterfeit goods companies become destabilised and jobs are affected. In Europe, 100,000 jobs are lost due to counterfeiting (source: OECD). Counterfeit products are produced by those paying no taxes, creating a shortfall in tax revenue, which the public (you included) will have to make up.
  • Security: Sales of counterfeit products finance organised crime operations, including human trafficking, class A drugs and child labour, as well as terrorist networks.
  • Sustainable development: counterfeit products are produced in parallel networks in factories with atrocious working conditions, no labour laws and worker exploitation, in a completely unregulated environment.

Why are there more and more attacks carried out on the Internet?

Attacks on the Internet (phishing, sales of counterfeit goods, etc.) are very profitable and less risky for pirates and counterfeiters. Customers are increasingly connected and acclimatised to buying online easily fall into traps. A when even a tiny percentage fall victim, involuntary sharing of your Internet information and contacts allows criminals to target a much greater number of people.

Due to the ubiquity of the Internet, counterfeiting is even more profitable than the sale of arms or drug trafficking. Nowadays, we speak of the industrialisation of counterfeiting. Organised crime and terrorist networks are investing even more heavily in the illegal underground economy, deploying advanced techniques and technologies to exploit it.

How can brand owners protect me?

To protect you in the fight against fraudulent websites, brands act in two distinct ways:

Upstream they deploy a number solutions to detect fraudulent websites and to alert you in real-time through Brandsays on your web browser. Downstream, brands work to render these sites unreachable.

What can I do in the war against fraudulent websites?

By protecting yourself you are fighting back: by avoiding counterfeit products and phishing sites not only are you protecting yourself but you are impacting the success of the criminals.

Alert others: by reporting suspicious websites through Brandsays, you assist brand owners in the classification of legitimate and fake sites and help protect others.

Brandsays helps you on both fronts: Firstly, it alerts you to dangerous websites classified by brand owners themselves. Secondly you can report suspect sites yourself if you have any doubts about their legitimacy. Brand owners will then classify these sites providing you with peace of mind and protecting other Internet users.